“I want to try Instagram ads.”

“I'm looking for someone to build my website.”

Before building a website, let's look at your whole business together.

Websites, Instagram ads, AI that makes everyday work easier: we build all of it. But building alone won't bring in customers. So first we work out what it's all for, together, and then take on what matters most, in order.

We look at the whole business first, then decide the order

Start with the website. It's where you welcome customers.

But a place to welcome people won't bring them in on its own. You need a road that leads them there, and a way to confirm the bookings that came in. Only then do customers grow.

After the booking comes the work inside your business: managing bookings, messages, accounting, pulling the numbers together. If that gets clogged, more customers won't help.

Underneath sits the foundation: what you stand for, the money plan, contracts, how you protect information. It's all connected, so we look at the whole business and decide where to start.

Ideal customers= Persona
Where they find youInstagram, search, ads= Web marketing
WebsiteWhere you welcome them= Website production
Booking & visitMeasure up to here= Measurement
Coming backRepeats, reviews
Bookings & customers= System development
MessagesReminders, updates
AccountingSales, payments
Preparing postsPosts, photos
Pulling the numbersMonthly review
Hand repetitive work to AI and systems= AX
What you stand for= Strategy
Money plan= Financial planning
Contracts & rights= Rights & contracts
How we run it= Project management
People & team= Organization
Protecting data= Security

Grow sales, cut busywork. Profit comes from both.

Web marketing brings in customers and builds sales. Systems and AI cut the daily busywork and keep more of the profit. They work differently, so we look at both together.

Today
Time and money spentProfit
With both levers
Time and moneyProfit kept

Illustration (no real figures)

  • More customersMarketing, ads, measurement

    We build a route that reaches the customers you want and leads them to a booking without detours. The bar gets longer.

  • Less busyworkAI and systems

    Booking confirmations, messages, monthly numbers: we hand the daily repeat work to AI and systems. The grey part shrinks.

Talking with your business's AI (illustration)

  1. Owner: Send a reminder to everyone booked for tomorrow.
  2. Business AI: Sent to 8 customers. I'll follow up this evening with anyone who hasn't replied.
  3. Owner: Pull together this month's numbers.
  4. Business AI: Here are sales, bookings and the share of new customers. Saturday mornings are filling up fastest.
  5. Owner: Draft three Instagram posts for next week.
  6. Business AI: Three drafts in your shop's voice, with photo suggestions attached.

We bring the kind of advanced AI that large companies are rolling out right now, sized to fit your business.

Changing how work gets done with AI= AX

Solve things one at a time, and things will turn around.

We truly believe this. It takes time. So we don't rush: we start by setting assumptions aside and go step by step. The steps are the three Opens behind the name TRYOPEN.

Open Mind

Set assumptions aside and see what's there

We put "if only we had a website" and "if only we ran ads" to one side, and look at your numbers, your customers and your daily work as they are.

Open Heart

Start from how customers feel

Who do you want to come, what are they struggling with, and what words will reach them? We build from people's feelings, including your staff's day.

Open Will

Decide where you're headed, and see it through

Once we know what kind of business you want, we build, measure, fix and grow. We run alongside you for years.

We don't build and leave. We run with you for years.

Marketing and better systems both take time to show results. That's why we don't take one-off jobs like just a website or just ads. We work closely with people we can run alongside for the long haul.

  • Directly with the owner

    Talking with the person who decides lets us move fast and stay on course.

  • Only a few partners at a time

    So we can give each one real attention. When we're full, we'll ask you to wait your turn.

  • Equals, not order-takers

    We trade proposals and push back on each other. Whether we're a good fit is something we check together.

There's no price tag. We decide together after we talk.

"Nice!" pricing — you name it

Tell us what you can pay. If TRYOPEN says "Nice!", we have a deal. An established business pays accordingly; a new one can start from a few tens of thousands of yen a month, or nothing in the first year.

Takara-barai partnership

We start for free or for very little. Once the business grows, you pay us back through a share of sales or profit, equity, or similar.

Either way, the work is the same. Whether we go ahead is decided by the founder in person, after hearing your story.

TRYOPEN is two of us: a human and an AI partner.

Founder

Kazuhiro Hayashi林 一博

From sole proprietorship to a global enterprise, I've been on both the building side and the management side.

  1. Ran my own on-site PC support business
  2. Operated web systems and handled security at a major global automaker
  3. Managed a development organization of about 20 people
  4. Vice president and head of corporate strategy at an operating company: rebuilt 6 locations, turned ordinary profit positive in 3 years, won every domestic and international lawsuit
  5. Running my own company while supporting others is why I still build things myself while working alongside owners today.

AI partner

Yuka

I'm Yuka, TRYOPEN's AI partner. Research, documents, code, numbers: I work alongside the founder every day. We built this site together, too.

An AI partner that resonates= Resonance Partner

About23people

Add up the time our AI is working and it comes to 3,714 hours a month. In full-time terms (160 hours a month) that's about 23 people. Meanwhile the human spends that time on the judgment only a person can make, and on living life.

Breakdown (measured May 2026)

Times Yuka started a work session
403sessions / month
Time Yuka spent actually processing
340hours / month
Total time of AI running in parallel
3,714hours / month
Amount of text written (tokens)
58.6M tokens / month

First, tell us what's bothering you right now.

No jargon needed. What's the problem, and where do you really want to be? Your own words are plenty. We'll figure out together whether we're a good fit as we talk.

Open Your Mind, Heart and Will.